The last highlight of Brighton was beating Liverpool in the FA cup. They are currently in the 7th position in the Premier League and are above giants like Liverpool, Chelsea, and Leicester City. Brighton who once played second-division football in the English Football League Championship has now established itself as a Premier league mid-table team.
All of this success has been attributed to their financial decisions and business strategy. Financially, the club has been effectively run, emphasizing reducing debt and working within a manageable budget. This has made it possible for the club to make investments in player acquisition and advancement, as well as in the construction of the stadium and training grounds.
A lot of this change came about when entrepreneur Tony Bloom bought the club in 2009. Being a former city trader and professional gambler, he has prowess in the field of Finance and Business. The owner oversaw the improvement and then promotion from the Championship under former manager Chris Hughton.
Hughton’s team struggled in the 2018–19 campaign, narrowly avoiding relegation at the end of the campaign. Bloom hired young, promising manager Graham Potter, who made significant progress, and Brighton finished 9th in the 21/22 season.
There’s also a very clear recruitment strategy at Brighton that brings in huge returns on young talent. Kieran Maguire (British academic, author, and broadcaster) shared his take on Brighton saying, “We don’t know how much crossover exists between Brighton’s recruitment strategy and the data that is generated by other elements of Tony Bloom’s business, but it’s quite clear that Brighton is positioning themselves as a development club.”
“The targets are younger players in the mid-tier market in terms of prices. If they are successful, the club won’t stand in their way. For example, Bissouma came from France for nine or ten million, has been there for three years, and is likely to be sold for 40 million this summer.”
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This intelligent scouting system – identifying European players with vital metrics – brings fantastic returns when the players move on and Maguire says the strategy goes hand in hand with the development of the academy.
An integral part of Brighton FC’s success has been its focus on scouting and developing young talent. The club has a strong academy system and has been successful in identifying and developing young players who have gone on to become key players in the first team. This has allowed the club to compete with larger, more established clubs without having to spend as much money on transfers.
Another aspect that many overlook is the prize money clubs get from finishing as high as possible in the Premier League table. Brighton tried to make steady improvements in their time under Potter. Clever recruitment and investment in youth mean that the pay-off for a higher finish is where Brighton finds some of their profits.
Overall, Brighton FC’s business model focuses on financial stability, player development, and fan engagement. This approach has helped the club to achieve success on the pitch while also maintaining a strong financial position.